Checklist

Most branded photo printer paper from corporate names are only suitable for printing at 1440 and 2880 DPI. Don't be fooled by well known names. We have devised a simple checklist to help you when deciding which inkjet photo paper best suits your needs.

1. Always check the DPI (dots per inch) of the photo printer paper.
   
   This shows how much ink the photo paper can absorb per inch on the page. Low DPI photo paper, printing on high resolution will result in poor quality print. Usually if the seller does not advertise the DPI of their inkjet photo paper and card then this indicates that it is very low and therefore a lower grade paper. We advertise the fact that our photo paper and card is 5760 DPI because we know that the quality of our paper is the best you can buy, we refuse to sell anything less.
   
   
2. Check that the photo paper is instant dry.
   
   Cheaper photo paper may not be instant dry and can result in colour running or smudging while the ink is soaking into the paper. Once again, if the seller does not advertise this then usually it is not. All our photo paper and card is instant dry, whether matt or gloss.
   
   
3. Decide what weight of inkjet photo paper you need.
   
   The weight of photo paper and card varies, the most common weights are between 120gsm to 280gsm.
   
   If you are printing bulk then 120gsm does the trick and is cost effective. If you are printing photographs at home then 160gsm - 200gsm is sufficient. If you want shiny pictures, buy glossy printer paper, but if shine is not an issue, buy matt paper.
   
   The bigger the weight, the thicker the photo paper or card. Photographs you get from Boots are usually products on 280gsm gloss photo paper.